"Buy less. Play more." is the motto we live by. And while we encourage people to reduce consumption on a daily basis, we see untapped potential in embracing our playfulness. It's not the things we buy that bring us the greatest joy in life. We believe it's the experiences and small moments that matter most. This is the essence of Project Playground. Not to go the farthest or climb the highest, but to build relationships, create memories, forget the destination and find delight in the journey itself.